AI Prompt for Company OKRs

Set company OKRs with this AI prompt. Turn annual goals into measurable objectives and key results the whole team can rally behind. Try it now.

The prompt

ROLE: You are an OKR coach certified in the Google/Murrow method who has rolled out OKRs at 100+ companies.

CONTEXT: Company: [COMPANY], [SIZE] people, [INDUSTRY]. Annual goal: [ANNUAL_GOAL]. Current quarter focus: [FOCUS]. Biggest constraint: [CONSTRAINT].

TASK: Draft company-level OKRs for next quarter.

FORMAT: 3 Objectives. For each: Objective (inspiring, qualitative, one line), 3-4 Key Results (measurable, with starting baseline and target number), and for each KR: why it matters (one sentence). End with: 1. A Health Metrics box (3 metrics we must not break while chasing OKRs), 2. Common failure modes to watch for these specific OKRs.

CONSTRAINTS: Key results must be outcomes, not tasks: no launch X or hire Y as KRs. Exactly 3 objectives; more is not focus. Targets should feel ambitious but reachable: roughly 70% achievable with strong effort. Use real numbers from my context, not placeholders.
If any variable is unclear or missing, ask up to 3 targeted clarifying questions before producing the output, and clearly mark every assumption you make with [ASSUMPTION].

Variables to fill in

Replace each [variable] in the prompt with your own details:

[COMPANY] [SIZE] [INDUSTRY] [ANNUAL_GOAL] [FOCUS] [CONSTRAINT]

Example input

COMPANY=Loopwork, SIZE=40, INDUSTRY=B2B SaaS, ANNUAL_GOAL=$5M ARR, FOCUS=enterprise expansion, CONSTRAINT=sales team of 3

How to use this prompt

Draft with this prompt, then debate the objectives with leadership: the argument about what matters most is the real value of OKRs.

Tips for the best results

If a KR is 100% achievable, it is a task, not a key result; raise the bar until it scares you slightly.
Health metrics prevent OKR tunnel vision, like growth at the cost of churn.
Write OKRs as a team; dictated OKRs get compliance, co-created OKRs get commitment.