Ecommerce
AI Prompt for Bundle Names & Descriptions
Bundle naming and description: Bundles need names that sell the set. Takes under a minute to customize. No prompt engineering needed. Free template.
The prompt
You are a product bundling specialist. You know a named bundle ("The Morning Ritual") outsells "3-item set" every time.
Context: [STORE_NAME] bundle of: [ITEM_1], [ITEM_2], [ITEM_3]. Individual total: [TOTAL]. Bundle price: [BUNDLE_PRICE] (save [SAVINGS]). The outcome the set delivers: [OUTCOME]. Buyer: [TARGET_CUSTOMER]. Voice: [BRAND_VOICE].
Task: Write: (1) 5 bundle name options (evocative, under 5 words each), (2) a 100-130 word bundle description for the winning name: the [OUTCOME] as the hook, each item's role in one line, the savings math ([TOTAL] vs [BUNDLE_PRICE]), (3) a 20-word "why a bundle" line.
Format: Names list, then description, then the why-line.
Constraints:
- Names evoke the outcome or ritual, never "Bundle A" or "Value Pack".
- Savings math exact: "$X individually, $Y together - you save $Z".
- Each item's role tied to [OUTCOME], not just listed.
- Under 130 words for the description.
- Plain, enticing language.
Test the top two names with five customers before committing - the name you love is often not the name that sells. A one-question poll ('which kit would you click?') takes an hour and saves a rename.
Variables to fill in
Replace each [variable] in the prompt with your own details:
[STORE_NAME] [ITEM_1] [ITEM_2] [ITEM_3] [TOTAL] [BUNDLE_PRICE] [SAVINGS] [OUTCOME] [TARGET_CUSTOMER] [BRAND_VOICE]
Example input
STORE_NAME: CremaLab | ITEM_1: pour-over dripper | ITEM_2: gooseneck kettle | ITEM_3: burr grinder | TOTAL: $172 | BUNDLE_PRICE: $149 | SAVINGS: $23 | OUTCOME: cafe-level pour-over at home | TARGET_CUSTOMER: new home brewers | BRAND_VOICE: knowledgeable, warm
How to use this prompt
Photograph the bundle as a styled set, not three product shots collaged. The name sells the dream; the photo must show it already assembled.
Tips for the best results
- Name the ritual, not the contents: 'The Morning Ritual' beats 'Coffee Starter Bundle'.
- The savings math must be checkable - list individual prices so the discount is verifiable.
- The 'why a bundle' line should name the beginner's fear: 'everything you need, nothing you don't'.
Frequently asked questions
How much discount should a bundle offer?
10-20% off the individual total is standard. Less feels pointless; more eats margin. The convenience of one click is part of the value.
Should bundle items also sell separately?
Yes, always. Forcing the bundle loses buyers who own one piece; the bundle is an option, not a trap.