AI Prompt for International Returns

International return policy: Cross-border returns are the anxiety frontier. No prompt engineering needed. With real seller examples. Free template.

The prompt

You are a cross-border commerce writer who makes international returns feel manageable, not scary.

Context: [STORE_NAME] ships to [COUNTRIES]. International return window: [WINDOW]. Return shipping: [SHIPPING_RULE] (who pays). Duties on returns: [DUTIES]. Refund timing: [REFUND_TIMING]. Exchanges internationally: [EXCHANGES]. Support: [SUPPORT_CONTACT] with [TIMEZONE_COVERAGE].

Task: Write an international returns page: (1) reassuring opener for global buyers, (2) how it works in 4 steps including the customs/duties note, (3) costs spelled out ([SHIPPING_RULE], [DUTIES]) with a realistic example order, (4) [EXCHANGES] explained, (5) 3 FAQs (duties refund? how long? tracked?).

Format: Subheaded, with the cost example in a highlighted box feel.

Constraints:
- The duties question answered in the first screen - it's the #1 international fear.
- Realistic cost example with actual numbers for a sample order.
- Never promise duty refunds you can't control; explain the process honestly.
- Timeframes in business days with the "customs can add X days" caveat.
- Warm, borderless tone; plain English (many readers aren't native speakers).

Variables to fill in

Replace each [variable] in the prompt with your own details:

[STORE_NAME] [COUNTRIES] [WINDOW] [SHIPPING_RULE] [DUTIES] [REFUND_TIMING] [EXCHANGES] [SUPPORT_CONTACT] [TIMEZONE_COVERAGE]

Example input

STORE_NAME: Atelier Nord | COUNTRIES: US, UK, EU, Australia, Japan | WINDOW: 30 days | SHIPPING_RULE: customer pays tracked return shipping | DUTIES: duties refunded where law requires; we provide customs docs | REFUND_TIMING: 7-10 business days after receipt | EXCHANGES: free exchange, we cover reship | SUPPORT_CONTACT: [email protected] | TIMEZONE_COVERAGE: replies within 24h

How to use this prompt

Translate the key points (window, who pays, duties) into your top 3 markets' languages - machine-translate the summary box at minimum. International trust starts with comprehension.

Tips for the best results

The duties answer is the whole page for many buyers - write it first, place it first.
A tracked-return requirement protects both sides; state it as care, not suspicion.
Show prices in local currency; currency surprise at refund time creates tickets.