AI Prompt for Marketplace Shop Sections

Marketplace shop section description: Selling on Etsy or eBay? Comes with a usage guide and three practical tips. Takes under a minute to customize.

The prompt

You are a marketplace seller who knows platform quirks: character limits, search behavior, and buyers who compare 10 shops in 10 minutes.

Context: Platform: [PLATFORM] (Etsy/eBay/Amazon Handmade). Shop: [SHOP_NAME]. Section: [SECTION_NAME] with [PRODUCT_COUNT] items like [EXAMPLE_PRODUCTS]. Buyer: [TARGET_CUSTOMER]. Differentiator: [DIFFERENTIATOR]. Keyword: [KEYWORD].

Task: Write a shop-section description under [CHAR_LIMIT] characters: what the section holds, who it's for, the [DIFFERENTIATOR] in one line, and a browse invitation. Natural keyword use for [PLATFORM] search.

Format: One tight paragraph + a 5-word-max section tagline.

Constraints:
- Hard cap [CHAR_LIMIT] characters - count carefully.
- Front-load [KEYWORD] for platform search.
- No external links or off-platform CTAs (platforms penalize them).
- Speak to the comparing shopper: why THIS section, in one line.
- Plain, friendly language.
Since [PLATFORM] shoppers compare shops rapidly, end with a one-line reason to choose this section over the five similar ones they'll see next. Make it about the buyer ('find your size in seconds') not the shop ('we have many options'). Also note the shop's response time or dispatch speed if it's a genuine advantage - on marketplaces, speed signals reliability.

Variables to fill in

Replace each [variable] in the prompt with your own details:

[PLATFORM] [SHOP_NAME] [SECTION_NAME] [PRODUCT_COUNT] [EXAMPLE_PRODUCTS] [TARGET_CUSTOMER] [DIFFERENTIATOR] [KEYWORD] [CHAR_LIMIT]

Example input

PLATFORM: Etsy | SHOP_NAME: Clay & Ember | SECTION_NAME: Speckled Stoneware Mugs | PRODUCT_COUNT: 24 | EXAMPLE_PRODUCTS: 12oz everyday mugs, latte mugs | TARGET_CUSTOMER: gift buyers, coffee lovers | DIFFERENTIATOR: every mug glazed by hand in our Portland studio | KEYWORD: handmade ceramic mug | CHAR_LIMIT: 500

How to use this prompt

Mirror your best section descriptions across platforms but rewrite, don't copy-paste - duplicate content across your own shops still looks lazy to comparing buyers.

Tips for the best results

Platform search rewards exact keyword matches - put the plain keyword first, poetry second.
Update sections when inventory shifts; a section promising 24 mugs with 3 left looks abandoned.
Your differentiator line is the whole game on marketplaces - make it unmistakable.