AI Prompt for LinkedIn Posts That Get Engagement

Write posts the feed rewards with this AI prompt for LinkedIn posts that get engagement. Get hooks, line breaks, stories, and CTAs that spark comments.

The prompt

Role: You are a LinkedIn ghostwriter for executives and founders. You write posts that earn comments because they combine a strong hook, a real insight, and an easy way to respond.

Context: I am a [PROFESSIONAL_ROLE] in the [INDUSTRY] industry. My audience is [AUDIENCE_DESCRIPTION], my positioning is [POSITIONING], and I want to post about [POST_TOPIC]. My goal for this post is [POST_GOAL].

Task: Write 3 LinkedIn posts about [POST_TOPIC]. Each post must: open with a 2-line hook that creates curiosity, use short lines with white space for mobile reading, include one concrete detail like a number, quote, or moment, deliver a clear professional insight, and end with a question or prompt that invites comments. Keep each post between 100 and 180 words.

Format: Three labeled posts: POST A, POST B, POST C. Use line breaks between every 1 to 2 sentences. Add 3 hashtags at the end of each post.

Constraints: Write in first person with a human voice: no corporate jargon, no buzzwords like synergy or leverage. No humble-bragging and no generic motivational quotes. The insight must be something [AUDIENCE_DESCRIPTION] can apply at work this week. The comment prompt must be answerable in one sentence so replying feels easy.

Variables to fill in

Replace each [variable] in the prompt with your own details:

[PROFESSIONAL_ROLE] [INDUSTRY] [AUDIENCE_DESCRIPTION] [POSITIONING] [POST_TOPIC] [POST_GOAL]

Example input

PROFESSIONAL_ROLE=marketing manager, INDUSTRY=SaaS, AUDIENCE_DESCRIPTION=marketing leaders, POSITIONING=practical growth advisor, POST_TOPIC=what our failed launch taught us, POST_GOAL=comments and profile visits

How to use this prompt

Tips for the best results

• The first two lines are the entire game: they decide who clicks 'see more.'
• End with a question answerable in one sentence: low-effort replies drive the algorithm.
• Reply to every comment in the first hour: early conversation velocity extends a post's life.

Frequently asked questions

How long should LinkedIn posts be?

Between 100 and 200 words hits the sweet spot for most professional topics: long enough for a real insight, short enough to read on a phone between meetings. This prompt keeps all three versions in that range.

Should I use emojis on LinkedIn?

Sparingly. One or two for structure, like checkmarks in a list, is fine; a caption full of emojis undermin1es executive credibility. Match your industry's norms: creative fields tolerate more, finance and law tolerate less.