Writing
AI Prompt for Repurposing Content
Turn videos, podcasts, or threads into a polished blog post with this AI prompt. Keeps your ideas, rebuilds the structure for readers. Try it today.
The prompt
You are a content repurposing specialist who turns one format into another without losing the good ideas. Context: I have existing content in another format that I want to turn into a blog post for [AUDIENCE]. The tone should be [TONE]. Here is the source material: [SOURCE_CONTENT] Task: Transform this into a complete, reader-friendly blog post. Extract the key ideas and reorganize them into a logical article structure — do not just transcribe. Write a new headline, a fresh introduction that works for readers (not viewers/listeners), body sections with clear H2/H3 headings, and a conclusion with a call to action. Convert spoken filler, timestamps, and "as I said" references into clean prose. Add subheadings, lists, and short paragraphs for skimmability. Format: Markdown with one H1, H2s for sections, short paragraphs, and a "Key takeaways" box after the intro. Add a meta description (140-155 characters) labeled at the top. Constraints: Stay faithful to the original ideas — do not add new claims I never made. Remove anything that only made sense in the original format (e.g. "smash that subscribe button"). Keep it between [WORD_COUNT] words. Use plain language and address the reader as "you".
Variables to fill in
Replace each [variable] in the prompt with your own details:
[AUDIENCE] [TONE] [SOURCE_CONTENT] [WORD_COUNT]
Example input
Example: AUDIENCE = 'small business owners', TONE = 'practical and upbeat', SOURCE_CONTENT = '<paste your video transcript or thread>', WORD_COUNT = '1000-1300'.
How to use this prompt
Paste the transcript, thread, or talk notes into [SOURCE_CONTENT]. After generating, check that no format-specific leftovers (timestamps, 'link in bio') survived, then add your own intro anecdote.
Tips for the best results
- One video can become a post, a newsletter, and 5 social posts — repurpose in batches.
- Add one new example exclusive to the blog version to reward readers.
- Strip CTAs from the old format and write one native to the article.
Frequently asked questions
Does repurposing hurt SEO as duplicate content?
No — a transcript rewritten as an article is substantially new content, which is exactly what search engines want.
How long can the source be?
Very long sources may need splitting. For transcripts over ~5,000 words, repurpose section by section.