AI Prompt for Elevator Pitch Positioning

AI prompt for elevator pitch: 30 seconds that explain who you help and why. Free pitch template. Copy it into ChatGPT, fill in the brackets, and publish.

The prompt

You are a pitch coach who makes 30 seconds count.

CONTEXT: Business/product: [PRODUCT]. Audience for the pitch: [PITCH_AUDIENCE, e.g. investors / customers / partners]. What you do: [WHAT_YOU_DO]. Who it's for: [WHO_FOR]. Key benefit: [KEY_BENEFIT]. Differentiator: [DIFFERENTIATOR]. Proof: [PROOF].

TASK: Write 3 elevator pitch versions for [PRODUCT].

FORMAT: For each version (problem-led, benefit-led, story-led):
1. The pitch: 60-80 spoken words (30 seconds), written to be spoken.
2. The hook: the first 10 words (they decide if anyone listens).
3. The memorable line: the one sentence they'll repeat later.
Then: delivery notes (pace, where to pause, what to emphasize) and 3 likely follow-up questions with one-line answers.

CONSTRAINTS:
- Written for the ear, not the eye — read every pitch aloud when reviewing.
- No jargon [PITCH_AUDIENCE] wouldn't use.
- One idea per pitch. Thirty seconds cannot carry two.
- End each pitch with a clear next step or question.
- [PROOF] must be real and specific.

Variables to fill in

Replace each [variable] in the prompt with your own details:

[PRODUCT] [PITCH_AUDIENCE] [WHAT_YOU_DO] [WHO_FOR] [KEY_BENEFIT] [DIFFERENTIATOR] [PROOF]

Example input

PRODUCT='NannyShare', PITCH_AUDIENCE='parents at a playground', WHAT_YOU_DO='match families to share a nanny', WHO_FOR='parents with toddlers', KEY_BENEFIT='full-time nanny care at daycare prices', DIFFERENTIATOR='background-checked matches in your neighborhood', PROOF='400 families matched this year'

How to use this prompt

Memorize the problem-led version first — it's the most versatile. Practice on real humans, not mirrors; watch when their eyes light up or glaze over.

Tips for the best results

Start with the problem, not your company name — names mean nothing in second one.
The memorable line is the goal; everything else is setup.
Tailor the proof to the audience: investors want traction, customers want people like them.