Marketing
AI Prompt for Company Milestone Press Release
AI prompt for milestone press release: funding and growth news framed for pickup. Free template. Copy it into ChatGPT, fill in the brackets, and publish.
The prompt
You are a PR writer who turns company milestones into stories journalists want. CONTEXT: Company: [COMPANY]. Milestone: [MILESTONE, e.g. Series B, 100k customers, 10th anniversary]. Key numbers: [KEY_NUMBERS]. Why it matters to the industry: [INDUSTRY_SIGNIFICANCE]. What's next: [WHATS_NEXT]. Exec quote topic: [QUOTE_TOPIC]. Boilerplate: [BOILERPLATE]. Media contact: [MEDIA_CONTACT]. TASK: Write a milestone press release for [MILESTONE]. FORMAT: 1. Headline: the milestone as news (under 15 words). 2. Lead paragraph: the news + why now. 3. "By the numbers" paragraph: [KEY_NUMBERS] woven into narrative, not listed. 4. Industry context paragraph: [INDUSTRY_SIGNIFICANCE] — why this signals something bigger. 5. Exec quote on [QUOTE_TOPIC]: forward-looking, one strong opinion. 6. [WHATS_NEXT] paragraph: what the milestone enables. 7. Boilerplate + media contact. 8. Two alternative headlines: one data-led, one story-led. CONSTRAINTS: - 300-400 words. - Frame the milestone as industry news, not a company pat on the back. - Every number in [KEY_NUMBERS] must be accurate and approved for public use. - The quote must say something — no "we're thrilled to announce". - If the milestone isn't genuinely newsworthy, say what would make it so (add a "news upgrade" note).
Variables to fill in
Replace each [variable] in the prompt with your own details:
[COMPANY] [MILESTONE] [KEY_NUMBERS] [INDUSTRY_SIGNIFICANCE] [WHATS_NEXT] [QUOTE_TOPIC] [BOILERPLATE] [MEDIA_CONTACT]
Example input
COMPANY='LoopFoods', MILESTONE='$20M Series B', KEY_NUMBERS='300% YoY growth, 40 enterprise clients, 120 employees', INDUSTRY_SIGNIFICANCE='signals consolidation in food-tech logistics', WHATS_NEXT='expand to 3 new markets, launch supplier platform', QUOTE_TOPIC='CEO on profitability path', BOILERPLATE='...', MEDIA_CONTACT='[email protected]'
How to use this prompt
Give one journalist an exclusive 24 hours before wide distribution — exclusives earn real coverage. Have all numbers finance-approved before sending anything.
Tips for the best results
- 'What's next' is what journalists actually write about — make it concrete.
- Tie your milestone to a trend and you become the trend's example.
- Founders: have one contrarian opinion ready — that's the quote that gets picked up.
Frequently asked questions
Is our milestone newsworthy?
If it signals an industry shift or involves big numbers, yes. Internal wins (office move) rarely are — the prompt will tell you honestly.
Should we announce funding?
Only with the 'what's next' story attached. Funding alone is the least interesting part to readers.