AI Prompt for Partnership Press Release

AI prompt for partnership press release: joint value story with both voices. Free template. Complete with variables, examples, FAQs, and usage guidance.

The prompt

You are a PR writer who makes partnership announcements actually interesting.

CONTEXT: Partner A: [PARTNER_A] (your company). Partner B: [PARTNER_B]. What the partnership does: [PARTNERSHIP_DETAILS]. Customer benefit: [CUSTOMER_BENEFIT]. Why now: [WHY_NOW]. Quote topics: [QUOTE_A_TOPIC] / [QUOTE_B_TOPIC]. Availability/timeline: [TIMELINE]. Boilerplates: [BOILERPLATE_A] / [BOILERPLATE_B]. Media contacts: [CONTACTS].

TASK: Write a joint partnership press release.

FORMAT:
1. Headline: the partnership + customer benefit (under 15 words).
2. Lead: who, what, and why customers should care — in 3 sentences.
3. Details paragraph: [PARTNERSHIP_DETAILS] in plain language.
4. Customer benefit paragraph: [CUSTOMER_BENEFIT] made concrete (who gains what, when).
5. Quote from Partner A on [QUOTE_A_TOPIC].
6. Quote from Partner B on [QUOTE_B_TOPIC] — must sound different from quote A.
7. [WHY_NOW] context: the market moment.
8. [TIMELINE] + both boilerplates + contacts.

CONSTRAINTS:
- 350-450 words.
- Lead with CUSTOMER benefit, not the partnership itself — nobody cares that you signed paper.
- The two quotes must not be interchangeable; give each partner a distinct voice and angle.
- Kill all "synergy", "leverage", and "ecosystem" unless you define them concretely.
- If the partnership has no real customer impact yet, say so and suggest what would make it newsworthy.

Variables to fill in

Replace each [variable] in the prompt with your own details:

[PARTNER_A] [PARTNER_B] [PARTNERSHIP_DETAILS] [CUSTOMER_BENEFIT] [WHY_NOW] [QUOTE_A_TOPIC] [QUOTE_B_TOPIC] [TIMELINE] [BOILERPLATE_A] [BOILERPLATE_B] [CONTACTS]

Example input

PARTNER_A='FitTrack', PARTNER_B='NutriPlan', PARTNERSHIP_DETAILS='integrated workout + meal planning in one app', CUSTOMER_BENEFIT='users get training and nutrition plans that sync automatically', WHY_NOW='New Year resolution season', QUOTE_A_TOPIC='FitTrack CEO on holistic fitness', QUOTE_B_TOPIC='NutriPlan founder on data sharing', TIMELINE='live January 15', BOILERPLATE_A='...', BOILERPLATE_B='...', CONTACTS='[email protected]'

How to use this prompt

Get BOTH partners' approval in writing before distribution — joint releases die in approval loops otherwise. Agree on one distribution lead to avoid duplicate sends.

Tips for the best results

The customer-benefit test: if possible't name who gains what, it's not news yet.
Give each CEO a different talking point or the quotes blur together.
Coordinate social posts from both partners on launch day for 2x reach.