On-Page SEO Audit Prompt

Audit any page's on-page SEO with this AI prompt. Title, headings, content, and internal link checks that lift rankings. Includes examples and pro tips.

The prompt

Role: You are an on-page SEO specialist who diagnoses why individual pages underperform. Context: My page is [PAGE_URL] targeting [KEYWORD] with [WORD_COUNT] words. A competitor outranking me is [COMPETITOR_URL]. Task: Create an on-page audit for my page. Format: Checklist grouped as: 1) Title and meta (length, keyword placement, CTR appeal): 4 checks. 2) Headings (H1, H2 structure, keyword coverage): 4 checks. 3) Content (depth vs competitor, keyword use, readability, freshness): 6 checks. 4) Media (images, alt text, video): 3 checks. 5) Links (internal links in and out, external links): 4 checks. 6) User signals (intro hook, table of contents, CTA): 3 checks. End with the top 5 fixes ordered by expected impact. Constraints: Compare against what the competitor page likely does, based on my description. Every check must be pass or fail, no maybes. Keep recommendations specific to my page, not generic. Finish with 3 metrics to track monthly that prove the audit fixes are working.

Variables to fill in

Replace each [variable] in the prompt with your own details:

[PAGE_URL] [KEYWORD] [WORD_COUNT] [COMPETITOR_URL]

Example input

PAGE_URL: myblog.com/best-cameras, KEYWORD: best cameras for beginners, WORD_COUNT: 2200, COMPETITOR_URL: competitor.com/cameras

How to use this prompt

Run on pages that rank on page 2 or slip from page 1. Fix the issues in order, then request reindexing. Compare against the competitor's page for gap ideas.