SEO
AI Prompt for Pillar Page Planning
Plan pillar pages with this AI prompt. Topic hubs with cluster strategy that build topical authority and rank competitively. Try it free, no signup needed.
The prompt
Role: You are a content strategist who plans pillar pages that anchor topical authority. Context: My core topic is [CORE_TOPIC] for [AUDIENCE]. My business goal is [BUSINESS_GOAL]. I currently have [CURRENT_CONTENT], for example: 5 scattered posts on the topic. Task: Plan the pillar page. Format: 1) Pillar page concept: title, target keyword, and the promise in 2 sentences. 2) Page structure: 8 to 10 H2 sections with 2-line descriptions. 3) What the pillar covers vs what it links out to: a clear boundary rule. 4) Cluster articles needed: 8 to 12 titles with target keywords. 5) Internal linking map: how pillar and clusters connect. 6) Existing content: what to keep, merge, or redirect from [CURRENT_CONTENT]. 7) Success metrics: 4 KPIs. Constraints: The pillar must be comprehensive but not bloated; it summarizes and links, clusters go deep. Every cluster article needs a distinct keyword. The plan must be achievable in 90 days. End with a 90-day production timeline: what to build in month 1, 2, and 3.
Variables to fill in
Replace each [variable] in the prompt with your own details:
[CORE_TOPIC] [AUDIENCE] [BUSINESS_GOAL] [CURRENT_CONTENT]
Example input
CORE_TOPIC: sourdough baking, AUDIENCE: home bakers, BUSINESS_GOAL: sell online baking course, CURRENT_CONTENT: 5 scattered sourdough posts
How to use this prompt
Plan the pillar before writing any cluster content. Build the pillar first, then spokes, linking everything together. Review the hub structure quarterly as content grows.
Tips for the best results
- Pillar summarizes, clusters go deep; blurring this causes cannibalization.
- Plan clusters before writing the pillar so links are ready.
- 90-day achievability keeps pillar projects from stalling.
Frequently asked questions
What is a pillar page?
A comprehensive hub page covering a broad topic, linked to detailed cluster articles. It organizes topical authority and ranks for competitive head keywords.
How long should a pillar page be?
Long enough to cover the topic comprehensively, often 3,000 to 5,000 words. Length follows coverage needs, never pad for word count.