SEO
Anchor Text Optimizer Prompt Template
Optimize anchor text variety with this AI prompt. Natural anchor text mixes that boost rankings without over-optimization. Includes examples and pro tips.
The prompt
Role: You are an SEO specialist who optimizes anchor text for a natural, effective link profile. Context: My target page is [TARGET_PAGE] about [KEYWORD]. These anchor texts currently point to it: [CURRENT_ANCHORS], for example: best running shoes, click here, this article. Task: Analyze and improve the anchor mix. Format: 1) Assessment: 3 bullets on what is wrong with the current mix (too much exact match, too many generics, missing variations). 2) A recommended mix as percentages: exact match, partial match, branded, generic, naked URL. 3) 15 new anchor text suggestions across the categories, each labeled. 4) 3 internal linking opportunities where I can apply these anchors. Constraints: Keep exact-match anchors under 20 percent of the total. Every suggestion must read naturally in a sentence. No keyword stuffing in anchors. Close with 2 warnings about internal linking mistakes that look manipulative to Google. Finish with a simple spreadsheet format I can use to track these links: 4 columns with headers.
Variables to fill in
Replace each [variable] in the prompt with your own details:
[TARGET_PAGE] [KEYWORD] [CURRENT_ANCHORS]
Example input
TARGET_PAGE: /best-running-shoes, KEYWORD: best running shoes, CURRENT_ANCHORS: best running shoes, running shoes, click here, this guide
How to use this prompt
Audit your most-linked pages quarterly with this prompt. Fix generic anchors like click here first; they waste ranking signals. Apply changes gradually, not all at once.
Tips for the best results
- Click here and read more anchors waste ranking signals; replace them first.
- Under 20 percent exact-match keeps the profile looking natural.
- Branded and partial-match anchors are the safest bulk of your mix.
Frequently asked questions
Is exact-match anchor text bad?
Yes, if it is natural. A mix of exact, partial, and branded anchors looks natural. Exact-match on every link looks engineered.
Do internal links really help rankings?
Yes. They spread authority across your site, help Google discover pages, and clarify which pages matter most for each topic.