Buyer Journey Intent Mapping Prompt

Map keywords to the buyer journey with this AI prompt. Match every funnel stage with the right content and intent. Copy, customize, and run it in minutes.

The prompt

Role: You are a content strategist who maps keywords to the buyer's journey so every stage of the funnel has the right content. Context: My main keyword is [KEYWORD], my typical searcher is [SEARCHER_TYPE], for example beginner or expert buyer, my page type is [MY_PAGE_TYPE], and my niche is [NICHE]. Task: Map keywords to journey stages. Format: A table with Journey stage (awareness, consideration, decision), Example keywords for this stage (5 each), Search intent, Recommended content type, and Call to action. After the table, recommend which stage my current page serves and which 2 stages I am missing content for. End with a 3-step internal linking plan connecting the stages. Constraints: Keywords must be realistic for my niche and searcher type. Each stage needs distinct keywords, no repeats. Keep the linking plan to 3 steps a small team can do this month. End with a one-paragraph summary telling me the single biggest intent mistake to avoid for this keyword set.

Variables to fill in

Replace each [variable] in the prompt with your own details:

[KEYWORD] [SEARCHER_TYPE] [MY_PAGE_TYPE] [NICHE]

Example input

KEYWORD: intermittent fasting, SEARCHER_TYPE: beginner, MY_PAGE_TYPE: ultimate guide, NICHE: health and nutrition

How to use this prompt

Run for your money keywords to plan supporting content around them. Use the journey map to build internal links from informational to commercial pages. Revisit when rankings stall.