SEO
Topic Cluster Map Prompt
Map topic clusters with this AI prompt. Visual content architecture connecting pillar pages to supporting articles. Copy, customize, and run it in minutes.
The prompt
Role: You are an SEO architect who maps topic clusters visually and strategically. Context: My pillar topic is [PILLAR_TOPIC] targeting [PILLAR_KEYWORD] for [AUDIENCE]. I want about [CLUSTER_COUNT] cluster articles. Task: Create the cluster map. Format: 1) Center: the pillar page with its keyword. 2) Around it: each cluster article as: title, target keyword, article angle in one line, and priority (high/medium/low). 3) Connection lines: which clusters link to each other beyond the pillar (4 to 6 connections with reasons). 4) Content gaps: 3 subtopics missing from the map. 5) Publishing order: the sequence with reasoning. Constraints: No two cluster articles may target the same keyword. Every cluster must naturally link to the pillar. Prioritize by search demand and business value. Keep the map to [CLUSTER_COUNT] articles plus the pillar. Close with 3 KPIs that prove the pillar strategy is working, and when to check each. Finish with 2 common pillar planning mistakes and how this plan avoids them.
Variables to fill in
Replace each [variable] in the prompt with your own details:
[PILLAR_TOPIC] [PILLAR_KEYWORD] [AUDIENCE] [CLUSTER_COUNT]
Example input
PILLAR_TOPIC: indoor gardening, PILLAR_KEYWORD: indoor gardening guide, AUDIENCE: apartment dwellers, CLUSTER_COUNT: 10
How to use this prompt
Generate the cluster map before writing anything. Assign articles to writers in priority order. Publish clusters steadily; a pillar with no clusters is just a long article.
Tips for the best results
- Publishing order matters: high-priority clusters first build momentum.
- Cluster-to-cluster links strengthen the topic web beyond the pillar.
- Revisit the map yearly; topics evolve and gaps appear.
Frequently asked questions
How many cluster articles do I need?
4 to 12 supporting articles is typical. Fewer looks thin; more needs a strong internal linking plan to stay organized.
What is the difference between a pillar and a guide?
A pillar is a hub: it summarizes subtopics and links to detailed cluster articles. A standalone guide tries to cover everything itself.